PrunaThe union of producers and processors
Pruna is an economic interest grouping (EIG). It consists of the membership of two producer organisations, UPI and SICA Prunidor, and two processors, Prunidor and Roucadil. This collaboration makes it possible to be in a collective approach and to have a visibility on the whole chain. The chain will thus be controlled from A to Z, from producers to consumers, including drying and packaging. The processors are assured of a secure supply and the producers are offered a guaranteed price for their harvest. The group's objective is to have HVE3 certified producers, to increase the ZRP offer, to select "premium" fruits, to set up actions in order to move towards ecoresponsible orchards. It allows for an exchange of know-how in order to move towards a general improvement in product quality.